Hyundai is calling itself ”an automaker that’s got your back” for a new deal that lets customers who become unemployed return their cars without hurting their credit ratings.
The “Hyundai Assurance Program” will apply to all new Hyundais sold, allowing buyers to return them if they lose their jobs within a year of financing or leasing their Hyundai.
Like nearly every other automaker, Hyundai has seen its car sales slide in the current period of economic uncertainty, and the company is trying to use its new program to reach out to consumers hesitant to risk big expenditures.
Of the recession, which have cut Hyundai’s sales by 40% in recent months, the company said in its advertising: “We’re all in this together. And we’ll all get through it together.”
The program, a partnership with WALKAWAY USA, does not apply to cars already sold before this weekend or to used cars. It covers up to $7,500 in negative equity, where you owe more on the car than it’s worth.
In addition to “involuntary unemployment,” the program also covers customers who experience medical problems that prevent driving, international transfers, self-employed bankruptcy, and “accidental death.”
For more info visit: http://www.hyundaiusa.com/financing/HyundaiAssurance/HyundaiAssurance.aspx
via DC Car Examiner: Recession insurance: lose your job, return your Hyundai.
